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SharkNinja Summer of Sport

Announcing the Ultimate Summer of Sport Campaign: SharkNinja Partners with Football Legends

Get ready to #RaiseYourGame with SharkNinja this summer as three football legends take on a new kind of challenge. Former England footballer Peter Crouch, 1998 FIFA World Cup winner Thierry Henry, and 2014 FIFA World Cup winner Bastian Schweinsteiger create a content series that invites sporting talent and fans compete to raise their hosting game this summer as they challenge each other with the #RaiseYourGame hashtag.

SharkNinja, known for its high-performance home appliances, has teamed up with these iconic athletes to inspire sports fans everywhere. As we gear up for an action-packed summer of international sports events, this campaign encourages fans to elevate their hosting game with the help of SharkNinja products.

A Summer of Sports and SharkNinja

This star-studded collaboration features a series of comedic videos where Crouch, Henry, and Schweinsteiger engage in a competitive squabble via video call, each competing to host the ultimate sports-watch party. From mouth-watering meals to pristine clean-ups, they showcase how SharkNinja's innovative appliances can help you impress your guests and enjoy the games in style.

The featured products include:

  • Ninja Double Stack XL 9.5L Air Fryer: Perfect for cooking high-speed, delicious meals.
  • Shark FlexBreeze Portable Fan: Keeps your space cool and comfortable.
  • Shark Detect Pro Cordless Vacuum Cleaner: Ensures your home stays spotless.
  • Ninja CREAMi Ice Cream & Frozen Dessert Maker: Adds a sweet touch to your gatherings.
  • Ninja Woodfire Pro Connect XL Electric BBQ Grill & Smoker: Ideal for outdoor grilling and smoking.

Bringing Sports Fans Together

With a combined reach of 37 million fans across these three athletes, the campaign is set to create a buzz. Whether you're a die-hard sports fan or just love hosting, SharkNinja’s easy-to-use, high-performance appliances are designed to help you shine.

British TV personality Abbey Clancy, wife of Peter Crouch, also joins the fun with a comedic cameo. Together, they highlight the versatile Shark FlexStyle 5-in-1 Air Styler & Hair Dryer, adding a touch of glamour to the mix.

Join the Fun

"We are thrilled to work with such iconic sports personalities who truly embody SharkNinja’s core brand purpose," says Lana Sanleandro, EMEA Chief Marketing Officer at SharkNinja. "Peter, Thierry, and Bastian showcase our products amazing features and challenge you to raise your hosting game this summer."

Peter Crouch adds, "I’m so ready for a summer of sport, thanks to SharkNinja. Filming with Thierry, Bastian, and Abbey was a lot of fun. We can’t wait to host some epic sports-watch parties!"

So, whether you're an elite athlete or simply preparing to host friends for the ultimate sports-watch party, SharkNinja has the perfect product to help you elevate your game.

This summer, let SharkNinja and Gowan Home help you become the ultimate host and enjoy every moment of the exciting sports season ahead!

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